The Smith & Adams team, Lisbon

Born from a need.

Smith & Adams began as the answer to a problem we had ourselves. Today the same answer serves more than 1,000 international investors in Portugal.

Lisboa · PortugalSince 2020

Smith & Adams Group

The group did not start as an advisory firm. It started with a portfolio of properties, rental commitments to honour and no one on the ground able to run them to the standard they needed. So we ran them ourselves, and learned the market from the inside: what a building really costs to deliver, what tenants and guests expect, and what an asset earns once every cost is counted.

That is the position most foreign investors are in. You do not know the local market, and you need someone who does. Some of the best opportunities are off-plan or under construction, so you need someone who knows which builders charge a fair price and what construction should really cost. After that come project management, property management and asset management, each a consequence of the step before. Looking in from outside, you cannot see how any of it works. You need a trusted partner on the ground.

That is what Smith & Adams is today: experts in every field you need, from the first analysis to long-term ownership. More than 1,000 investors have trusted us with over €300M, many of them building a route to residency or citizenship in Portugal through their investment. We advise on the residency routes, coordinate the legal process with specialised law firms, and stay on to manage the asset once the keys are handed over.

We also own and operate our own brands, Hygge Kaffe and Hygge Residences, so the standard we advise on is the one we hold ourselves to every day.

People & Structure

Meet the Team

The people who turn vision into delivery, across investment, immigration, hospitality and growth.

Management

Suelen Pires
Suelen PiresCEO
George Hobson
George HobsonHead of Investment & Strategy
Adam Ismail
Adam IsmailHead of Hospitality
Joana RibeiroHead of Business Growth
Abílio Diz
Abílio DizHead of Marketing
Teresa Cherry Pinto
Teresa Cherry PintoHead of Client Relations & Asset Management

The Team

Alex Ivatsko
Alex IvatskoDigital Marketing Manager
Mona Campbel
Mona CampbelData Analyst
Renato Silva
Renato SilvaRevenue Manager
Taibo Karã
Taibo KarãCustomer Service Manager
Soraia Fernandes
Soraia FernandesHospitality Team Manager
João Leite
João LeiteCustomer Service Agent
Jahed Jahed
Jahed JahedCustomer Service Agent
Matilde Boulton
Matilde BoultonDesigner
Bruna Fernandes
Bruna FernandesComms Team Manager
Inês Vasconcelos
Inês VasconcelosPublic Relations Manager
Benjamin Sharps
Benjamin SharpsSenior Investor Advisor
Nayane
NayaneOPPS Agent

Track record and footprint

Since 2020, a Lisbon-based group serving investors from across Europe, the Middle East, Asia and the Americas, with an office in Dubai.

1,000+
Investors advised
€300M+
In advised investment value
30+
Countries represented

Source: Smith & Adams Annual Report 2026.

The Group

One group, six brands.

Our own restaurant brand, run in-house across three Lisbon locations. It is the most visible part of the group, and where our standard of hospitality is tested every day.

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Branded residences and serviced apartments under the Hygge name, delivered, let and operated by the group, so the brand and the standard behind it stay in one set of hands.

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Independent investment advice for international buyers in Portugal, including Golden Visa, D2 residency and the route to EU citizenship. We identify, vet and structure each opportunity, and where the numbers do not hold up, we say so.

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Residential real estate across Portugal, from Lisbon and Cascais to the Algarve and Comporta. Every property is vetted before it reaches you, so the shortlist reflects your objectives, not someone else’s inventory.

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End-to-end management of your property: guests or tenants, maintenance, condominium and utilities, with a clear account of costs and performance in the same format every quarter.

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The food and beverage arm of the group, which develops and runs the restaurants inside our hospitality projects, starting with Hygge Kaffe.

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How we work

Experts in every field you need, from first analysis to long-term ownership.

We are experts, not brokers: we are paid to be right about the asset, not to sell it. Every mandate runs through the same four stages, with the same team beside you in all of them.

Residency and citizenship run through all four stages. For many of our clients the investment is also their route to living in Europe, so we confirm eligibility before you commit and coordinate the application with specialised law firms.

That discipline sits behind 1,000+ investors advised, €300M+ in advised assets and 300+ assets under management, with performance reported net of cost, in euros, quarterly.

An objective market view

We start from the data, not a listing: an independent read of the market, the district and the segment, so the shortlist reflects your objectives.

The right eligible asset

We identify, vet and structure the acquisition, confirming eligibility for your route (investment, Golden Visa fund or D2) before you commit.

Acquisition and residency, structured

We run the acquisition and, where relevant, the residency application end to end, with legal and tax partners, so nothing falls through the cracks.

Hands-on management, reported

We operate the asset ourselves: guests or tenants, maintenance and dynamic pricing, with net-of-cost, euro-denominated performance reported to you quarterly.

George Hobson, Head of Investment & Strategy at Smith & Adams

George Hobson leads investment and strategy at Smith & Adams, setting how the group reads the Portuguese market and how each investment is structured - from the first appraisal through to handover and management.

He has spent more than a decade in Portuguese real estate. As a senior investment broker in Lisbon he advised international buyers on residential and yield-focused acquisitions, and earlier built and ran his own brokerage in the Algarve - giving him a view of the market from the ground up, in both regions where foreign capital concentrates.

That experience sits behind the way the group works: independent advice first, held to a single standard the whole way through.

We built Smith & Adams around one idea: that you should be able to invest in property in Portugal without having to become an expert in Portugal.

Most investors arrive with the same two questions - is this a good asset, and who looks after it once I have bought it? Answering only the first is what the market usually offers. We give an independent read on the Portuguese property market and then stay on: planning, development, construction and management sit inside the same relationship, so nobody hands you off at the point where the work actually starts.

Portugal earns the attention. It offers residency routes into the European Union for both entrepreneurs and passive investors, a legal system that treats foreign ownership the same as domestic, and cities where the demand for good, well-run housing has outrun the supply of it. That combination is rarer than it sounds.

What we ask you to judge us on is evidence rather than argument. More than 1,000 investors, over €300M placed and 300+ assets under management - and, on this site, the occupancy of our own buildings with the dates and the source attached. If a number matters to your decision, you should be able to see where it came from.

George Hobson

Head of Investment & Strategy, Smith & Adams


FAQ

Questions, answered.

What is Smith & Adams?
An independent, Lisbon-based group advising international investors on Portuguese real estate and residency, from first analysis to long-term management.
What does ‘independent advisory’ mean for me?
We are experts, not brokers - paid to be right about the asset, not to sell it. That includes recommending against a deal when it is not right for you.
What does the group do?
Investment Advisory, Real Estate, Property Management and Hospitality and F&B under one relationship, with our own brands Hygge Kaffe and Hygge Residences.
Which investors do you work with?
Over 1,000 investors from 30+ countries across Europe, the Middle East, Asia and the Americas.
Do you help with residency (Golden Visa or D2)?
Yes. Where residency is part of the plan, we structure the Golden Visa or D2 route alongside the investment; a specialist confirms the details for your case.
How do I start?
Speak with an expert and a Portugal specialist will walk you through your options, with no obligation.

Talk to the experts before you decide.

Tell us what you’re looking for in Portugal. We’ll give you an honest read on whether - and how - we can help.

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